About Zignal Labs

Zignal Labs turns media and social intelligence into a company-wide asset that benefits every corner of your organization.

Make media and social intelligence central to your business. Through real-time and predictive analysis of the full media spectrum, Zignal’s centralized platform empowers corporate communications, marketing and executive teams to understand trends, pinpoint issues and make informed decisions.

Headquartered in San Francisco with offices in New York City and Washington, DC, Zignal serves customers around the world including Airbnb, Citrix, IBM, Levis, NVIDIA, Tyson, Uber, The Sacramento Kings and FleishmanHillard.

Our History

Zignal Labs was founded by industry pioneers who realized the massive potential of gathering and analyzing the entire spectrum of media and social intelligence data.

In 2011, Josh Ginsberg, Adam Beaugh, and Jim Hornthal started Zignal Labs to help customers instantly see conversations and stories taking place across all media. Conceived as a tool for political campaigns accustomed to media “war rooms,” other industries quickly took notice of how they could benefit from realtime data and analytics.

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The leadership team at Zignal Labs is composed of industry veterans from the fields of media, public relations, marketing and technology.

Josh Ginsberg


Josh Ginsberg applies his extensive political, PR and public affairs experience to Zignal Labs product and business development. A veteran of three presidential campaigns, multiple statewide campaigns, and national campaign committees, he has firsthand experience on the value of real-time information and the need for quick, efficient action.

Adam Beaugh


Adam creativity, technological knowledge and sound intuitive thinking are the driving force behind Zignal Labs product offering. As a leading web developer, and social/digital media strategist, Adam has led many high profile technology campaigns from the ground up, both in politics and the wine industry.

Chris Krook


Chris serves as Zignal’s CFO, managing the financial strategy of the company along with the accounting, legal, facilities and IT functions. During his 20+ years as a CFO, Chris has grown the internal operations for several successful enterprise software and venture-backed SaaS companies such as GuideSpark, InQuira, Comergent, Connectify and NetGravity. Chris began his career as a CPA after graduating from the University of Colorado, Boulder.

Bill Kiriakis


Bill leads field operations at Zignal Labs to ensure our prospective customers, clients and partners receive maximum value out of our products and services. Bill has held leadership sales roles over the past 18 years focused on digital marketing, analytics and business intelligence at high growth companies such as Adobe, Omniture, Coremetrics and AgilOne.

Adam Bambrough

VP of Customer Success

Adam has over a decade of SAAS leadership experience, and has worked with some of the best known brands and agencies in both the U.S. and U.K. Prior to Zignal Labs, Adam developed the Global Customer Success operation for Brandwatch.

Jon Dodson

VP of Engineering

Jon brings more than 15 years of experience in engineering leadership. Prior to joining Zignal Labs, he managed technical strategy and execution for Set Media (Epsilon/ADS), using machine learning and classification to contextually target video advertising. Jon started his career in PDX after graduating from Reed College with a degree in physics.

Andras Benke

Chief Architect

Andras has nearly 20 years of technology experience. Recently, he has focused on big data technologies, delivered systems processing, and data analysis analyzing in various fields like social and traditional media, financial analysis and website security. Prior to Zignal Labs, he led teams at Ask.com, Klout, and Informatica.

Randy Brasche

VP of Marketing

Randy leads Zignal’s marketing team. During his 20+ years in Silicon Valley, Randy has successfully grown both enterprise software and venture-backed SaaS companies across the analytics, CX and mobile domains. Prior to Zignal, Randy was VP of Marketing at Euclid Analytics and held leadership roles at Genesys, ServiceSource and Oracle.

Board and Advisors

We are honored to have some of the sharpest minds in the world as part of the Zignal Labs Board and Advisors.

Mitch Cohen

Prior to being a Zignal Labs Board Member, Mitch was a Managing Director of Hellman & Friedman, where he sourced and oversaw portfolio investments, as well as lead the firm’s fundraising and client relations.

Michael Buckley

Michael is the Vice President of Global Business Communications at Facebook, where he runs international, monetization, corporate, internal and policy communications.

Jim Hornthal

Jim is the co-founder and Chairman of Zignal Labs, Triporati, LaunchPad Central and M34 Capital. He sits on several boards including KIND Snacks, Revinate and Via.com.

Andy Ballard

Andy Ballard, Zignal Labs Vice Chairman, is the founder and managing partner of Figtree Partners, an investment firm focused on digital media; he is also the CEO and co-founder of Quad Analytix.

Sir Timothy Berners-Lee

Tim is an English computer scientist, best known as the inventor of the World Wide Web. Among his many accomplishments, Tim founded the World Wide Web Consortium and is a Director of the World Wide Web Foundation.

Steve Schmidt

Steve is a strategic counselor to business leaders and major corporations across the U.S. and global economy. Recognized as one of the top public affairs and political strategists in the country.

Christopher Clouser

Christopher serves as Chairman of the Board and Chairman of the Executive Committee of the International Tennis Hall of Fame & Museum. He has held senior officer positions with Bell Atlantic and Sprint, among others.

Ben Coffey Clark

Ben is a partner at Bully Pulpit Interactive where he is responsible for client services and new business. Over the past decade he has worked as a political operative, consultant and journalist.

Jeff Eller

As chairman of Public Strategies, some of Jeff’s successes have included orchestrating the media, lobbying and communications strategies for several leading corporations in high-profile crisis situations.

Tammy Haddad

Tammy is a media innovator whose clients include some of the top media companies in the world. She is best known as the creator and executive producer of CNN’s Larry King Live.

Marc Heyneker

Marc is co-founder of Revinate, online reputation and social media management solutions for hospitality. He oversees global sales, account management, business development and channels.

John Kao

John is chairman of the Institute for Large Scale Innovation. He has advised numerous nations and regions on innovation strategy and execution, including Finland, Singapore, the City of San Francisco.

Jonah Keri

Jonah writes about baseball for CBS Sports and Sports Illustrated. He is a bestselling author and hosts a podcast, where he interviews notable personalities from sports and entertainment.

Terry Nelson

Terry achieves high levels of success in both strategic and tactical areas of political campaigns and has played a senior role in the last four elections.

Chris Lehane

Christopher is a partner in the California-based company Fabiani & Lehane and provides strategic advice and tactical execution to corporate, entertainment, political and professional sports clients.

Greg Strimple

Greg offers a unique combination of expertise in public opinion and consumer behavior, advertising, and an extensive knowledge of regulated industries, political process and public policymaking.

Jay Ashton

Jay is co-founder and of Revinate, he leading social media solution for the hospitality industry. Previously, Jay was President of Five Star Alliance and helped grow the company into a major player in the luxury hotel market.

Lenny Stein

Lenny currently serves as the SVP, General Counsel and Secretary at Splunk. Prior to joining, Lenny served in various executive positions including President and Chief Legal Officer at Jackson Family Enterprises, Inc.

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