Last week, news broke that Bank of America’s stock performance has outpaced its peers– with a 14 percent rise since September 1 compared to Wells Fargo (8 percent) and Citigroup (7 percent).

Some have credited news of tax reform for generally giving banks a much-appreciated boost (although certainly GDP growth and increased business investment have also played a role, as others have noted). Beyond tax reform, what are the hottest topics driving the media and social conversations around the financial sector?

We analyzed the full media and social spectrum – from tweets to news coverage – to see what dominated the discussion throughout the third quarter. Here’s what we saw:

Fintech is still capturing imaginations. With more than 60K mentions per week at the beginning of the quarter and 63 percent share of voice, fintech captured a significant chunk of the space. Bitcoin and blockchain were the most mentioned topics. But some of the conversation was most assuredly fueled by fintech’s most mentioned CEO, Taavet Hinrikus. Founder of British startup unicorn TransferWise, Hinrikus floated an IPO mention this summer – and today announced its $280M Series E funding led by Old Mutual Global Investors and Silicon Valley’s IVP, potentially raising its value to $1.6B. If fintech had a “one to watch,” it would obviously be Hinrikus. On the banking side, we saw Barclays pop up the most in conversations on fintech.

Crisis and risk culture took center stage. To absolutely no one’s surprise, the most frequently used hashtag was #DataBreach, a result of Equifax’s massive hack that affected about half the US population. But other issues of concern also rose prominently – including sexual harassment, which was the focus of half the top stories around crisis and risk management in the financial sector. Wells Fargo CEO Tim Sloan was the most mentioned executive after news broke he would testify in front of the Senate Banking Committee at an October hearing called “Wells Fargo: One Year Later.”

Investment banking still fascinates. Morgan Stanley’s knock-it-out-of-the-park performance in the second quarter was the top story around investment banking, with more than twice as many mentions as any other coverage on the topic. When we checked out our word cloud, AI and robots stuck out as particularly noteworthy, perhaps a bellwether indicating the form and function of change moving toward the sector. Last, Brexit continues to be a source of consternation and concern for the financial industry; news that Deutsche Bank was leaving London for Frankfurt was a definite eyebrow-raiser.

To see more media and social intelligence analyses for the financial industry, download our Financial Services Industry Report